Guides, data and playbooks for telecoms resellers. Whether you are starting out or scaling an existing channel business, each article is built around real pricing, compliance requirements and margin analysis.

Getting Started

How Do You Start Reselling VoIP in 2026?

Licensing, Ofcom compliance and the fastest go-to-market path for new resellers entering the UK VoIP channel.

Choosing a Wholesale VoIP Partner or White-Label Platform

A weighted scoring model covering pricing, SLA, compliance and partner enablement across Gamma, Zen, BT Cloud Voice and others.

VoIP Reseller Margins Explained

Where profit really comes from: wholesale vs retail pricing, margin stacking, and revenue modelling for hosted voice, SIP and Teams Phone.

Products & Platforms

Microsoft Teams Phone for Resellers

Operator Connect vs Direct Routing vs Calling Plans: licensing costs, margin comparison and which model suits your customer base.

Hosted VoIP vs Teams Phone vs UCaaS Suites

A reseller comparison that quantifies cost, risk and feature gaps across hosted PBX, Microsoft Teams and full UCaaS platforms.

SIP Trunking Reseller Guide

Packaging SIP with connectivity, SBCs and legacy PBX migration. Includes pricing benchmarks and margin analysis for trunk-based services.

Technical & Compliance

The UK PSTN Switch-Off Opportunity

Migration playbooks for alarms, lifts, EPOS and odd lines. How resellers can capitalise on the 2025-2027 copper retirement programme.

Emergency Calling and Caller Location for Cloud Voice

What resellers must get right: Ofcom 999/112 obligations, ELIN provisioning and the compliance risks of getting caller location wrong.

QoS for VoIP: MOS, Jitter, Packet Loss and SD-WAN Policies

A data-backed guide to voice quality metrics, QoS configuration and how SD-WAN policies protect call quality for business customers.

Security for Resold VoIP and Teams Voice

Fraud, toll bypass, SIP attacks and the security controls customers will pay for. Includes threat-control mapping and tiered pricing models.

Carrier Partnerships

Becoming a BT Authorised Reseller

Products, coverage and commission data for the BT channel. Includes Cloud Voice, broadband and leased line margin breakdowns.

Reselling Virgin Media O2 Business Broadband

Products, coverage and commission data for the VMO2 channel. Network reach, pricing tiers and partner programme structure.

BT SD-WAN


BT SD-WAN Vendor Options: Fortinet vs Meraki vs Cisco vManage

A technical comparison of all five vendor platforms available through BT. Covers hardware, security capabilities, management portals, SASE integration and licensing models.

BT SD-WAN Underlay Circuits: Leased Line, FTTP, SoGEA and 4G/5G Options

Circuit-by-circuit breakdown of bandwidth, SLAs, lead times, costs and dual-circuit resilience pairings for BT SD-WAN deployments.

BT SD-WAN Licence Tiers: Fortinet and Meraki Security Features Compared

Feature-by-feature comparison of Fortinet Standard vs Advanced and Meraki Enterprise vs Advanced Security vs Secure SD-WAN Plus licence tiers.

Migrating from MPLS to BT SD-WAN: What Changes and What to Plan For

Side-by-side comparison of MPLS and SD-WAN covering security, QoS, addressing, migration approaches, timelines and cost savings per site.

BT SD-WAN SLAs, Monitoring and Managed vs Co-Managed Support

SLA targets by circuit type, overlay SLAs, managed vs co-managed responsibilities, monitoring capabilities, escalation process and service reporting.

BT SD-WAN Pricing: What Affects Cost Per Site

Breakdown of circuit costs, licence tier pricing, contract term impact, example site profiles and how partner channel rates compare to BT direct pricing.

BT SD-WAN Deployment Timelines and Installation Process

Phase-by-phase deployment timeline, circuit lead times, zero-touch provisioning, BT’s 100-point pre-deployment checklist and common delay factors.

BT SD-WAN for Microsoft 365 and Cloud Application Performance

How SD-WAN local breakout optimises cloud traffic. Microsoft 365 network requirements, application-aware routing, cloud connectivity options and performance benchmarks.

BT SD-WAN Security: NGFW, SASE and Zero Trust at the Branch

Full security architecture mapping. Fortinet and Meraki security stacks by licence tier, SASE integration, zero trust components and compliance considerations.

BT SD-WAN vs Direct Internet Access: When You Still Need a Managed WAN

Feature-by-feature comparison of SD-WAN vs standalone DIA. When DIA is enough, when SD-WAN is necessary, hybrid approaches and total cost of ownership analysis.

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